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The product enables service providers and their customers to enhance their prints with vibrant foil treatments.
August 9, 2017
By: Greg Hrinya
Editor
Scodix, a provider of digital enhancement solutions for the graphic arts industry, has announced it is a recipient of a 2017 Printing Industries of America InterTech Technology Award. The annual Printing Industries of America Award recognizes technological innovation and excellence in the commercial printing industry. The Scodix Ultra Pro with Foil digital press transforms a very time-consuming analog and expensive process that enables service providers and their customers to enhance their prints with vibrant foil treatments. Using the inline Scodix digital workflow, foil enhances any project in-house, who today have to outsource the foil application or to use a long and expensive make-ready process that includes molds and dies. With Scodix Foil, users can also apply variable data foiling. This is one application that has proven to be highly profitable, enabling users to personalize each print. Either through variable names, as on collateral such as direct mail and greeting cards, or in variable patterns, allowing each sheet of foil to look completely different to the next, Scodix Foil ensures rapid ROI. “The judges were struck by the uniqueness of several applications on the Ultra Pro, such as its ability to produce braille text, crystals for product decoration, and dramatic holographic-looking 3D images,” says Jim Workman, vice president at PIA’s Center for Technology and Research. “The use of product enhancement for high-end packaging and marketing has developed rapidly, in large part due to the ability to apply foil and other enhancements in a completely digital workflow.” Printing Industries of America will present the InterTech Technology Awards at the 2017 Premier Print Awards and InterTech Technology Awards Gala (Sunday, September 10th) after the first day of the upcoming Print 2017 tradeshow in Chicago, IL, USA. “We are honored to receive this award and proud of the impact Scodix Ultra Pro with Foil is having, reshaping our marketplace so quickly,” notes Scodix CEO Roy Porat. “This Scodix innovative press has enabled users to realize the significant financial and marketing escalation, which is broadening their target markets and increasing their revenue. For our customers’ clients, it’s transforming an ordinary marketing project into a highly revered, and in many cases, award-winning product, giving brands heightened appeal.”
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